000 | 00536nam a22001937a 4500 | ||
---|---|---|---|
003 | BD-DhUL | ||
005 | 20161226154103.0 | ||
008 | 161226s1978 xxu||||| |||| 00| 0 eng | ||
040 |
_aBD-DhUL _cBD-DhUL |
||
082 |
_a659.1 _bDUA |
||
100 | 1 | _a Dunn, S. W. | |
245 | 1 | 0 |
_aAdvertising : _bits role in modern marketing / _cS. W. Dunn, A. M. Barban |
250 | _a4th ed. | ||
260 |
_aHinsdale : _bDryden Press, _c1978. |
||
300 |
_a xix, 741p.; _c26 cm. |
||
650 | 0 | _aAdvertising | |
700 | 1 | _aBarban, A. M. | |
942 |
_2ddc _cBK |
||
999 |
_c141676 _d141676 |