| 000 | 00684nam a2200229 a 4500 | ||
|---|---|---|---|
| 001 | 4664615 | ||
| 003 | BD-DhUL | ||
| 005 | 20161226154421.0 | ||
| 008 | 820524s1982 ilua b 001 0 eng | ||
| 010 | _a 80065812 | ||
| 020 | _a0030562279 | ||
| 040 |
_aDLC _cDLC _dDLC _dBD-DhUL |
||
| 082 | 0 | 0 |
_a658.839 _219 _bZIE |
| 100 | 1 | _aZikmund, William G. | |
| 245 | 1 | 0 |
_aExploring marketing research / _cWilliam G. Zikmund. |
| 260 |
_aChicago : _bDryden Press, _cc1982. |
||
| 300 |
_axxv, 657 p. : _bill. ; _c25 cm. |
||
| 440 | 4 | _aThe Dryden Press series in marketing | |
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | _aMarketing research. | |
| 942 |
_2ddc _cBK |
||
| 999 |
_c141681 _d141681 |
||