000 00724cam a2200253 i 4500
001 1354308
003 BD-DhUL
005 20161226155517.0
008 800506s1981 nyua 001 0 eng
010 _a 80015604
020 _a007022787X
040 _aDLC
_cDLC
_dBD-DhUL
050 0 0 _aHF5823
_b.G26
082 0 0 _a659.1
_bGAC
100 1 _aGarbett, Thomas F.
245 1 0 _aCorporate advertising :
_bthe what, the why, and the how /
_cThomas F. Garbett.
260 _aNew York :
_bMcGraw-Hill,
_cc1981.
300 _axi, 252 p. :
_bill. ;
_c25 cm.
500 _aIncludes index.
650 0 _aAdvertising.
650 0 _aInstitutional advertising.
650 0 _aCorporations
_xPublic relations.
942 _2ddc
_cBK
999 _c141697
_d141697