000 | 00724cam a2200253 i 4500 | ||
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001 | 1354308 | ||
003 | BD-DhUL | ||
005 | 20161226155517.0 | ||
008 | 800506s1981 nyua 001 0 eng | ||
010 | _a 80015604 | ||
020 | _a007022787X | ||
040 |
_aDLC _cDLC _dBD-DhUL |
||
050 | 0 | 0 |
_aHF5823 _b.G26 |
082 | 0 | 0 |
_a659.1 _bGAC |
100 | 1 | _aGarbett, Thomas F. | |
245 | 1 | 0 |
_aCorporate advertising : _bthe what, the why, and the how / _cThomas F. Garbett. |
260 |
_aNew York : _bMcGraw-Hill, _cc1981. |
||
300 |
_axi, 252 p. : _bill. ; _c25 cm. |
||
500 | _aIncludes index. | ||
650 | 0 | _aAdvertising. | |
650 | 0 | _aInstitutional advertising. | |
650 | 0 |
_aCorporations _xPublic relations. |
|
942 |
_2ddc _cBK |
||
999 |
_c141697 _d141697 |