000 01384cam a2200337 a 4500
001 16752424
003 BD-DhUL
005 20161226171938.0
008 110427s2011 njua 001 0 eng d
010 _a 2011928438
016 7 _a015720522
_2Uk
020 _a9781118007297 (pbk.)
020 _a1118007298 (pbk.)
035 _a(OCoLC)ocn687713600
040 _aBTCTA
_beng
_cBTCTA
_dYDXCP
_dIEP
_dVP@
_dILC
_dOCLCQ
_dORX
_dUKMGB
_dDLC
_dBD-DhUL
042 _alccopycat
050 0 0 _aHF5415.1265
_b.G863 2011
082 0 4 _a658.872
_223
_bGUC
100 1 _aGunelius, Susan.
245 1 0 _aContent marketing for dummies /
_c Susan Gunelius.
260 _aHoboken, NJ :
_bWiley Pub.,
_cc2011.
300 _axiv, 346 p. :
_bill. ;
_c24 cm.
490 1 _a--For dummies
500 _aIncludes index.
505 0 _aGetting started with a content marketing plan -- Marketing with long-form content -- Marketing with short-form content -- Engaging in online conversations to share content -- Achieving long-term success -- The part of tens.
520 _aLearn what content marketing is and how to develop a strategy for your business. The trick to success lies in understanding both the tools available and the strategic thought process that makes them work.
650 0 _aInternet marketing.
650 0 _aOnline social networks.
830 0 _a--For dummies.
942 _2ddc
_cBK
999 _c141836
_d141836