| 000 | 00767cam a2200253 i 4500 | ||
|---|---|---|---|
| 001 | 798974 | ||
| 003 | BD-DhUL | ||
| 005 | 20170205163255.0 | ||
| 008 | 750310s1959 ii a b 001 0 eng d | ||
| 010 | _a 75008605 | ||
| 040 |
_aDLC _cDLC _dDLC _dBD-DhUL |
||
| 050 | 0 | 0 |
_aHF5827 _b.A38 |
| 082 | 0 | 0 |
_a659.1 _bBOA |
| 100 | 1 | _aBorden, Neil H. | |
| 245 | 0 | 0 |
_aAdvertising management : _btext and cases / _cNeil H. Borden, Martin V. Marshall |
| 260 |
_aBombay : _bTaraporavala, _c1959. |
||
| 300 |
_axiii, 1064p. : _bill. ; _c22 cm. |
||
| 500 | _aIncludes index. | ||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aAdvertising _xManagement. |
|
| 700 | 1 | _aMarshall, Martin V. | |
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c156367 _d156367 |
||