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020 _a9788131502815
035 _a(OCoLC)ocm76909998
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_dOCLCQ
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042 _alccopycat
050 0 0 _aHF5415.2
_b.Z537 2007
082 _a658.83
_bZIE
100 1 _aZikmund, William G.
245 1 0 _aEssentials of marketing research /
_cWilliam G. Zikmund, Barry J. Babin.
250 _a3rd ed.
260 _aNew Delhi :
_bCengage Learning,
_cc2007 (2017)
300 _axvii, 414 p. :
_bcol. ill. ;
_c28 cm.
504 _aIncludes bibliographical references (p. 405-410) and index.
650 0 _aMarketing research.
700 1 _aBabin, Barry J.
906 _a7
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_ccopycat
_d3
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_f20
_gy-gencatlg
942 _2ddc
_cBK
955 _apv17 2007-04-13 z-processor to SSCD
_ise03 2007-04-27
999 _c243305
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