000 | 00666nam a22002297a 4500 | ||
---|---|---|---|
003 | BD-DhUL | ||
005 | 20180906144551.0 | ||
008 | 180906s2017 ii a|||| b||| 001 0 eng | ||
020 | _a9781506315386 | ||
040 |
_aBD-DhUL _cBD-DhUL |
||
082 |
_a659.1 _bALA |
||
100 | 1 | _aAltstiel, Tom | |
245 | 1 |
_aAdvertising creative : _bstrategy, Copy, Design / _cTom Altstiel, Jean Grow |
|
250 | _a4th ed. | ||
260 |
_aNew Delhi : _bSage, _c2017 |
||
300 |
_axxiv, 463 p. : _bcol. ill ; _c28 cm |
||
365 |
_aUSD _b103 |
||
504 | _aincludes bibliographical references and index | ||
650 | 0 | _aAdvertising | |
700 | 1 |
_aGrow, Jean _ejt. aut. |
|
942 |
_2ddc _cBK |
||
999 |
_c243325 _d243325 |