000 00716nam a22002297a 4500
003 BD-DhUL
005 20181001104415.0
008 181001s2011 xxua|||| b||| 001 0 eng
020 _a9781138177666 (hbk)
040 _aBD-DhUL
_cBD-DhUL
082 _a658.802
_bAHI
100 1 _aAhmed, Pervaiz K.
245 1 _aInternal marketing :
_btools and concepts for customer-focused management /
_cPervaiz K. Ahmed, Mohammed Rafiq
260 _aLondon
260 _aNew York :
_bRoutledge,
_c2011
300 _axx, 299 p. :
_bill. ;
_c25 cm
365 _aGBP
_b105
504 _aIncludes bibliographical references and index
650 0 _aMarketing
_xManagement
700 1 _aRafiq, Mohammed
942 _2ddc
_cBK
999 _c243717
_d243717