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001 ocn921142876
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005 20190328114812.0
006 m o d
007 cr cnu|||unuuu
008 150914t20162016maua ob 001 0 eng d
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019 _a923327782
_a929521417
_a932060450
_a932328761
_a938510323
020 _a9780128030875
_q(electronic bk.)
020 _a0128030879
_q(electronic bk.)
020 _a0128030860
020 _a9780128030868
020 _z9780128030868
035 _a(OCoLC)921142876
_z(OCoLC)923327782
_z(OCoLC)929521417
_z(OCoLC)932060450
_z(OCoLC)932328761
_z(OCoLC)938510323
050 4 _aTS171.4
_b.F74 2016
072 7 _aBUS
_x082000
_2bisacsh
072 7 _aBUS
_x041000
_2bisacsh
072 7 _aBUS
_x042000
_2bisacsh
072 7 _aBUS
_x085000
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082 0 4 _a658.5752
_223
100 1 _aFrishberg, Leo,
_eauthor.
245 1 0 _aPresumptive design : design provocations for innovation /
_h[electronic resource]
_cLeo Frishberg, Charles Lambdin.
264 1 _aWaltham, MA :
_bMorgan Kaufmann, an imprint of Elsevier,
_c2016.
264 4 _c�2016
300 _a1 online resource (414 pages) :
_billustrations
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
504 _aIncludes bibliographical references and index.
588 0 _aOnline resource; title from PDF title page (EBSCO, viewed September 22, 2015).
505 0 _aCover; Title Page; Copyright Page; Dedication; Table of Contents; Foreword; Preface; Why We're Excited About Presumptive Design; Who Is This Book For?; How to Use This Book; Part 1: Context (the Why); Part 2: Principles and Risks (the What); Part 3: How-To Manual and Recipes (the How); Appendices; On a Personal Note; Acknowledgments; Part 1 -- Context; Chapter 1 -- Introducing Presumptive Design; Overview; This Book's Value Proposition; A Twist to the Familiar; Agile Culture; Participatory; A High-Wire Act; Rapid Prototyping; The Five Principles of Presumptive Design; Design to Fail.
505 8 _aCreate, Discover, AnalyzeCreate; Discover; Analyze; Make Assumptions Explicit; Iterate, Iterate, Iterate; The Faster You Go, the Sooner You'll Know; Have Fun!; So, Why Bother?; Chapter 2 -- PrD and Design Thinking; Overview; Design Thinking; A Brief Review of Design Thinking Models; The IIT School of Thought; Charles Owen; Vijay Kumar/Steve Sato Model; Bill Buxton and Paul Laseau's Models; The UK Design Council Double Diamond Diagram; PrD and Sato's Design Thinking Model; How PrD Accelerates Learning; How PrD Differs from Traditional UCD; The Traditional (Waterfall) UCD Cycle.
505 8 _aThe PrD (Agile) ApproachSummary; Chapter 3 -- PrD and an Agile Way of Business; Overview; The Changing Nature of Business Strategy; An Agile Notion of Strategy; Knowledge and Decision Frameworks; Snowden's Cynefin Framework; PrD in the Context of Unknowns ; Disruptive Innovation and PrD; Disruptive Innovation; Increasing the Value of Ideas in the Innovation Funnel; A Hypothetical Example; PrD in a Culture of Agility; A Culture of Agility; PrD, Design Thinking, and Business Value; Summary; Part 2 -- Principles and Risks; Chapter 4 -- Design to Fail; Overview.
505 8 _aWe're Going to Fail-It's a Question of When and by How MuchDesigning the Right Thing; There's Nothing Wrong About Being Wrong; We Seek Intelligent Failures; Risk Factors; Conclusion; Summary; Chapter 5 -- Create, Discover, Analyze; Overview; Begin at the End; The Artifact Provokes Discovery; Analyze What They Mean, Not Just What We Heard; Taking the Low Road; High-Fidelity Artifacts Look and Feel Like Finished Products; Low-Fidelity Artifacts Cost Less; Risk Factors; Effort; Reality, Timidity, and Incrementalism; Missing the Point; Focusing on the Small; Hiding in Plain Sight; Diminished Value.
520 _aChapter 6 - Make Assumptions Explicit; Overview; Revealing Assumptions Isn't Easy; Discussing Solutions, not Assumptions; Released Product is No Place to Learn What Stakeholders Need; Nonsensical Artifacts Generate Useful Results; Good Assumptions are Hard to Find; Ass. U. Me-Implicit Assumptions Make Us All Look Stupid; We Really Want to Believe; We Don't Know Anybody Else's Assumptions Either; Risk Factors; Insincerity; Not Getting to Yes; Summary; Chapter 7 - Iterate, Iterate, Iterate!; Overview; Iterating Is Not Wasted Effort; Iteration Begins Day One.
650 0 _aIndustrial design
_xResearch.
650 0 _aDesign
_xSocial aspects.
650 7 _aBUSINESS & ECONOMICS
_xIndustrial Management.
_2bisacsh
650 7 _aBUSINESS & ECONOMICS
_xManagement.
_2bisacsh
650 7 _aBUSINESS & ECONOMICS
_xManagement Science.
_2bisacsh
650 7 _aBUSINESS & ECONOMICS
_xOrganizational Behavior.
_2bisacsh
650 7 _aDesign
_xSocial aspects.
_2fast
_0(OCoLC)fst00891292
655 4 _aElectronic books.
655 7 _aElectronic books.
_2lcgft
700 1 _aLambdin, Charles,
_eauthor.
776 0 8 _iPrint version:
_aFrishberg, Leo.
_tPresumptive design.
_dWaltham, MA : Morgan Kaufmann, an imprint of Elsevier, 2016
_z9780128030868
856 4 0 _3ScienceDirect
_uhttp://www.sciencedirect.com/science/book/9780128030868
999 _c247164
_d247164