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001 ocn946606226
003 OCoLC
005 20190328114814.0
006 m o d
007 cr |n|||||||||
008 160413s2016 mau ob 001 0 eng d
040 _aYDXCP
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019 _a946705989
_a951425087
020 _a9780128094891
_q(electronic bk.)
020 _a0128094893
_q(electronic bk.)
020 _z0128091983
020 _z9780128091982
035 _a(OCoLC)946606226
_z(OCoLC)946705989
_z(OCoLC)951425087
050 4 _aHD38.7
072 7 _aBUS
_x082000
_2bisacsh
072 7 _aBUS
_x041000
_2bisacsh
072 7 _aBUS
_x042000
_2bisacsh
072 7 _aBUS
_x085000
_2bisacsh
082 0 4 _a658.472
_223
100 1 _aWilliams, Steve,
_eauthor.
245 1 0 _aBusiness intelligence strategy and big data analytics : a general management perspective /
_h[electronic resource]
_cSteve Williams.
264 1 _aCambridge, MA :
_bMorgan Kaufmann is an imprint of Elsevier,
_c2016.
264 4 _c�2016
300 _a1 online resource
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
504 _aIncludes bibliographical references and index.
520 _aIncludes exercises and case studies with road-tested advice, this book provides ideas for improving the business performance of one's company or business functions, and emphasizes proven, practical, step-by-step methods that readers can readily apply in their companies. --
_cEdited summary from book.
505 0 _aFront Cover; Business Intelligence Strategy and Big Data Analytics; Copyright Page; Contents; About the Author; Foreword; Acknowledgments; Introduction; The Challenge of Formulating Business Intelligence Strategy; Overview of the Book; Organization of the Book; Closing the Loop; 1 The Personal Face of Business Intelligence; 1.1 BI Case Study Setting; 1.1.1 Industry Setting; 1.1.2 Company Situation; 1.2 BBF BI Opportunities; 1.2.1 The CEO's View of Business Challenges and BIOs; 1.2.2 The Chief Operating Officer's View of Business Challenges and BIOs.
505 8 _a1.2.3 The Chief Marketing Officer's View of Business Challenges and BIOs1.2.4 The Chief Sales Officer's View of Business Challenges and BIOs; 1.2.5 The Chief Financial Officer's View of Business Challenges and BIOs; 1.2.6 The CIO's View of Business Challenges and BIOs; 1.3 The BBF BI Vision and BI Opportunity Portfolio & Business Case; 1.3.1 The BBF BI Vision; 1.3.2 The BBF BIO Portfolio; 1.4 Generalizing From the BBF Case-BI Applications for Manufacturers; 1.5 Lessons Learned for BI Strategy-BBF BI Progress; 1.5.1 Lesson 1-Lack of Understanding of BI Makes the Value Hard to Determine.
505 8 _a1.5.2 Lesson 2-The Mission and Importance of BI Is Not Clear1.5.3 Lesson 3-No Sense of Urgency Among Upper Management; 1.6 Questions to Consider for Your Company or Function; 2 Business Intelligence in the Era of Big Data and Cognitive Business; 2.1 Getting Clear About Terminology-Business Definitions of Business Intelligence and Related Terms; 2.2 The Hype Around BI, Big Data, Analytics, and Cognitive Business; 2.3 A Business View of Big Data; 2.4 A Business View of Cognitive Business; 2.5 BI and Analytics-Is There a Difference?; 2.6 Beyond the Hype-What BI Success Looks Like.
505 8 _a2.6.1 Industry Views of BI Success2.7 Summary-Industry Views of BI Success; 2.7.1 Job Function Views of BI Success; 2.8 Recap of Some Key Points; 3 The Strategic Importance of Business Intelligence; 3.1 A Business View of BI; 3.1.1 Styles of BI; 3.1.2 An Effective BI Environment Provides Integrated Operational and Financial Views of Facts About Business Performance; 3.2 How BI Enhances Business Processes and Business Performance; 3.2.1 Review of Business Processes Improvement Thinking; 3.2.2 Decision-Making Can Be a BI-Enabled, Defined Business Process; 3.3 The Strategic Importance of BI.
505 8 _a3.3.1 Some Examples of the Strategic Importance of BI3.3.1.1 Financial Services Industry; 3.3.1.2 Grocery Stores; 3.3.1.3 Government Agencies; 3.3.1.4 Manufacturers; 3.4 Skill Development Opportunity: The Strategic Importance of BI; 3.4.1 Objectives; 3.5 Summary of Some Key Points; 4 BI Opportunity Analysis; 4.1 BI Opportunity Analysis Provides the Economic Rationale for BI; 4.2 Top-Down BI Opportunity Analysis; 4.3 Using Strategy Maps to Discover Bios; 4.4 Using Structured Interviews to Discover BIOs; 4.4.1 Typical "Conversation Starters" for Structured Interviews.
650 0 _aBusiness intelligence.
650 0 _aBig data.
650 7 _aBUSINESS & ECONOMICS
_xIndustrial Management.
_2bisacsh
650 7 _aBUSINESS & ECONOMICS
_xManagement.
_2bisacsh
650 7 _aBUSINESS & ECONOMICS
_xManagement Science.
_2bisacsh
650 7 _aBUSINESS & ECONOMICS
_xOrganizational Behavior.
_2bisacsh
650 7 _aBig data.
_2fast
_0(OCoLC)fst01892965
650 7 _aBusiness intelligence.
_2fast
_0(OCoLC)fst00842723
650 1 7 _aInformatiemanagement.
_2gtt
_0(NL-LeOCL)093375972
655 4 _aElectronic books.
776 0 8 _iPrint version:
_z0128091983
_z9780128091982
_w(OCoLC)942707468
856 4 0 _3ScienceDirect
_uhttp://www.sciencedirect.com/science/book/9780128091982
999 _c247316
_d247316