000 | 05450cam a2200589Ii 4500 | ||
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001 | ocn946606226 | ||
003 | OCoLC | ||
005 | 20190328114814.0 | ||
006 | m o d | ||
007 | cr |n||||||||| | ||
008 | 160413s2016 mau ob 001 0 eng d | ||
040 |
_aYDXCP _beng _erda _epn _cYDXCP _dIDEBK _dN$T _dEBLCP _dOCLCF _dOPELS _dCDX _dTEFOD _dUMI _dD6H _dDEBSZ _dUPM _dDEBBG _dK6U _dIDB _dCOO _dS4S _dOTZ _dVT2 _dLIV _dOCLCQ _dESU _dB3G _dI9W _dI8H _dU3W _dVVB _dUOK _dCEF _dTXM _dORZ _dAU@ _dOCLCQ _dWYU |
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019 |
_a946705989 _a951425087 |
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020 |
_a9780128094891 _q(electronic bk.) |
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020 |
_a0128094893 _q(electronic bk.) |
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020 | _z0128091983 | ||
020 | _z9780128091982 | ||
035 |
_a(OCoLC)946606226 _z(OCoLC)946705989 _z(OCoLC)951425087 |
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050 | 4 | _aHD38.7 | |
072 | 7 |
_aBUS _x082000 _2bisacsh |
|
072 | 7 |
_aBUS _x041000 _2bisacsh |
|
072 | 7 |
_aBUS _x042000 _2bisacsh |
|
072 | 7 |
_aBUS _x085000 _2bisacsh |
|
082 | 0 | 4 |
_a658.472 _223 |
100 | 1 |
_aWilliams, Steve, _eauthor. |
|
245 | 1 | 0 |
_aBusiness intelligence strategy and big data analytics : a general management perspective / _h[electronic resource] _cSteve Williams. |
264 | 1 |
_aCambridge, MA : _bMorgan Kaufmann is an imprint of Elsevier, _c2016. |
|
264 | 4 | _c�2016 | |
300 | _a1 online resource | ||
336 |
_atext _btxt _2rdacontent |
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337 |
_acomputer _bc _2rdamedia |
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338 |
_aonline resource _bcr _2rdacarrier |
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504 | _aIncludes bibliographical references and index. | ||
520 |
_aIncludes exercises and case studies with road-tested advice, this book provides ideas for improving the business performance of one's company or business functions, and emphasizes proven, practical, step-by-step methods that readers can readily apply in their companies. -- _cEdited summary from book. |
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505 | 0 | _aFront Cover; Business Intelligence Strategy and Big Data Analytics; Copyright Page; Contents; About the Author; Foreword; Acknowledgments; Introduction; The Challenge of Formulating Business Intelligence Strategy; Overview of the Book; Organization of the Book; Closing the Loop; 1 The Personal Face of Business Intelligence; 1.1 BI Case Study Setting; 1.1.1 Industry Setting; 1.1.2 Company Situation; 1.2 BBF BI Opportunities; 1.2.1 The CEO's View of Business Challenges and BIOs; 1.2.2 The Chief Operating Officer's View of Business Challenges and BIOs. | |
505 | 8 | _a1.2.3 The Chief Marketing Officer's View of Business Challenges and BIOs1.2.4 The Chief Sales Officer's View of Business Challenges and BIOs; 1.2.5 The Chief Financial Officer's View of Business Challenges and BIOs; 1.2.6 The CIO's View of Business Challenges and BIOs; 1.3 The BBF BI Vision and BI Opportunity Portfolio & Business Case; 1.3.1 The BBF BI Vision; 1.3.2 The BBF BIO Portfolio; 1.4 Generalizing From the BBF Case-BI Applications for Manufacturers; 1.5 Lessons Learned for BI Strategy-BBF BI Progress; 1.5.1 Lesson 1-Lack of Understanding of BI Makes the Value Hard to Determine. | |
505 | 8 | _a1.5.2 Lesson 2-The Mission and Importance of BI Is Not Clear1.5.3 Lesson 3-No Sense of Urgency Among Upper Management; 1.6 Questions to Consider for Your Company or Function; 2 Business Intelligence in the Era of Big Data and Cognitive Business; 2.1 Getting Clear About Terminology-Business Definitions of Business Intelligence and Related Terms; 2.2 The Hype Around BI, Big Data, Analytics, and Cognitive Business; 2.3 A Business View of Big Data; 2.4 A Business View of Cognitive Business; 2.5 BI and Analytics-Is There a Difference?; 2.6 Beyond the Hype-What BI Success Looks Like. | |
505 | 8 | _a2.6.1 Industry Views of BI Success2.7 Summary-Industry Views of BI Success; 2.7.1 Job Function Views of BI Success; 2.8 Recap of Some Key Points; 3 The Strategic Importance of Business Intelligence; 3.1 A Business View of BI; 3.1.1 Styles of BI; 3.1.2 An Effective BI Environment Provides Integrated Operational and Financial Views of Facts About Business Performance; 3.2 How BI Enhances Business Processes and Business Performance; 3.2.1 Review of Business Processes Improvement Thinking; 3.2.2 Decision-Making Can Be a BI-Enabled, Defined Business Process; 3.3 The Strategic Importance of BI. | |
505 | 8 | _a3.3.1 Some Examples of the Strategic Importance of BI3.3.1.1 Financial Services Industry; 3.3.1.2 Grocery Stores; 3.3.1.3 Government Agencies; 3.3.1.4 Manufacturers; 3.4 Skill Development Opportunity: The Strategic Importance of BI; 3.4.1 Objectives; 3.5 Summary of Some Key Points; 4 BI Opportunity Analysis; 4.1 BI Opportunity Analysis Provides the Economic Rationale for BI; 4.2 Top-Down BI Opportunity Analysis; 4.3 Using Strategy Maps to Discover Bios; 4.4 Using Structured Interviews to Discover BIOs; 4.4.1 Typical "Conversation Starters" for Structured Interviews. | |
650 | 0 | _aBusiness intelligence. | |
650 | 0 | _aBig data. | |
650 | 7 |
_aBUSINESS & ECONOMICS _xIndustrial Management. _2bisacsh |
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650 | 7 |
_aBUSINESS & ECONOMICS _xManagement. _2bisacsh |
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650 | 7 |
_aBUSINESS & ECONOMICS _xManagement Science. _2bisacsh |
|
650 | 7 |
_aBUSINESS & ECONOMICS _xOrganizational Behavior. _2bisacsh |
|
650 | 7 |
_aBig data. _2fast _0(OCoLC)fst01892965 |
|
650 | 7 |
_aBusiness intelligence. _2fast _0(OCoLC)fst00842723 |
|
650 | 1 | 7 |
_aInformatiemanagement. _2gtt _0(NL-LeOCL)093375972 |
655 | 4 | _aElectronic books. | |
776 | 0 | 8 |
_iPrint version: _z0128091983 _z9780128091982 _w(OCoLC)942707468 |
856 | 4 | 0 |
_3ScienceDirect _uhttp://www.sciencedirect.com/science/book/9780128091982 |
999 |
_c247316 _d247316 |