| 000 | 00808nam a22002657a 4500 | ||
|---|---|---|---|
| 003 | BD-DhUL | ||
| 005 | 20190908100612.0 | ||
| 008 | 190908s2017 e a|||| |||| 001 0 eng d | ||
| 020 | _a9781292156156 (pbk) | ||
| 040 |
_aBD-DhUL _cBD-DhUL |
||
| 082 |
_a641.94 _bKOM |
||
| 245 | 1 | 0 |
_aMarketing for hospitality and tourism / _bKotler, Philip ...[et all.]. |
| 250 | _a7th, global | ||
| 260 |
_aEssex : _bPearson, _c2017. |
||
| 300 |
_a680 p. : _bcol. ill. ; _c28 cm |
||
| 365 |
_aGBP _b55.99 |
||
| 504 | _aGlossary: p. 656-663 | ||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aHospitality industry - _xMarkting |
|
| 650 | 0 | _aTourism | |
| 700 | 0 |
_aBowen, John T. _ejt auth |
|
| 700 | 0 |
_aMakens, James C. _ejt auth |
|
| 700 | 0 |
_aBaloglu, Seyhmas _ejt auth |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c249626 _d249626 |
||