| 000 | 01560cam a2200385 i 4500 | ||
|---|---|---|---|
| 001 | 19382173 | ||
| 003 | BD-DhUL | ||
| 005 | 20191030122701.0 | ||
| 008 | 161121s2017 enk b 001 0 eng | ||
| 010 | _a 2016041418 | ||
| 020 | _a9781138191686 (hbk : alk. paper) | ||
| 020 | _a9781138191709 (pbk. : alk. paper) | ||
| 040 |
_aDLC _beng _cDLC _erda _dDLC _dBD-DhUL |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415.1265 _b.S615 2017 |
| 082 | 0 | 0 |
_a658.872 _bCHD _223 |
| 100 | 1 |
_aChaffey, Dave, _d1963- |
|
| 245 | 1 | 0 |
_aDigital marketing excellence : _bplanning, optimizing and integrating online marketing / _cDave Chaffey and PR Smith. |
| 250 | _a5th ed. | ||
| 264 | 1 |
_aLondon ; _aNew York : _bRoutledge, Taylor & Francis, _c2017. |
|
| 300 |
_axxvii, 660 p. : _bchiefly col. ill. ; _c26 cm. |
||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_aunmediated _bn _2rdamedia |
||
| 338 |
_avolume _bnc _2rdacarrier |
||
| 365 |
_aGBP _b11.31 |
||
| 365 |
_aGBP _b135.00 |
||
| 504 | _aGlossary: p. 627-648. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aInternet marketing. _xManagement |
|
| 700 | 1 |
_aSmith, P. R. _q(Paul Russell), _d1957- _ejt. aut. |
|
| 776 | 0 | 8 |
_iOnline version: _aSmith, P. R. (Paul Russell), 1957- _tDigital marketing excellence. _bFifth edition _dLondon ; New York : Routledge, Taylor & Francis Group, 2017 _z9781315640341 _w(DLC) 2016055724 |
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
| 942 |
_2ddc _cBK |
||
| 955 |
_brm13 2016-11-21 _irm13 2016-11-21 (telework) _axn11 2017-06-01 1 copy rec'd., to CIP ver. |
||
| 999 |
_c250636 _d250636 |
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