000 00920cam a22003018i 4500
001 19800449
003 BD-DhUL
005 20191118114857.0
008 170720s2018 e a b 001 0 eng
010 _a 2017016297
020 _a9781138190689 (pbk)
040 _aDLC
_beng
_erda
_cDLC
_dBD-DhUL
042 _apcc
050 0 0 _aHF5415.1265
_bS658 2017
082 0 0 _a658.8340285
_bSPD
_223
100 1 _aSponder, Marshall,
_eauthor.
245 1 0 _aDigital analytics for marketing /
_cMarshall Sponder & Gohar F. Khan.
263 _a1709
264 1 _aLondon ; New York :
_bRoutledge,
_c2018.
300 _axxv, 389 p. :
_bill. ;
_c26 cm.
365 _aGBP
_b39.99
504 _aIncludes bibliographical references and index.
650 0 _aInternet marketing.
650 0 _aSocial media.
700 1 _aKhan, Gohar F.,
_ejt. aut.
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK
999 _c250904
_d250904