000 00864nam a22002777a 4500
003 BD-DhUL
005 20221004102849.0
008 221002s2017 xxua|||| |b|| 001 0 eng
022 _2978134151922 (hbk)
040 _aBD-DhUL
_cBD-DhUL
082 _a647.94
_bMAR
245 1 0 _aMarketing for hospitality and tourism /
_cedited by Philip Kotler...[et al.]
250 _a7th ed.
260 _aBoston :
_bPearson,
_c2017.
300 _axxii, 358 p. :
_bcol. ill. ;
_c28 cm.
365 _aUSD
_b193.32
504 _aGlossary: p. 634-641.
504 _aIncludes bibliographical references and index.
650 4 _aHospitality Industry
_xMarketing.
650 4 _aTourism.
700 1 _aKotler, Philip
_eaut.
700 1 _aBowen, John T.
_ejt. aut.
700 1 _aMakens, James C.
_ejt. aut.
700 1 _aBaloglu, Seyhmus
_ejt. aut
942 _2ddc
_cBK
999 _c257190
_d257190