| 000 | 00712nam a22002417a 4500 | ||
|---|---|---|---|
| 003 | BD-DhUL | ||
| 005 | 20221113132117.0 | ||
| 008 | 221101s2022 maua|||| b||| 001 0 eng | ||
| 020 | _a9780357129463 (pbk) | ||
| 040 |
_aBD-DhUL _cBD-DhUL |
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| 082 |
_a658.8 _bPRF |
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| 100 | 1 | _aPride, William M. | |
| 245 | 1 | 0 |
_aFoundations of marketing / _cWilliam M. Pride, O. C. Ferrell. |
| 250 | _a9th ed. | ||
| 260 |
_aBoston : _bCengage, _c2022. |
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| 300 |
_axxii, 553 p. : _bcol. ill. ; _c28 cm. |
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| 365 |
_aUS$ _b205.95 |
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| 504 | _aGlossary: p. 485 - 496. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 4 | _aMarketing. | |
| 700 | 1 |
_aFerrell, O. C. _ejt. aut. |
|
| 942 |
_2ddc _cBK |
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| 999 |
_c257392 _d257392 |
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