000 02019cam a22003254a 4500
001 4332852
003 BD-DhUL
005 20160516162742.0
008 030827s2004 nyua b 001 0 eng
010 _a 2003060964
020 _a1403911266
035 _a(OCoLC)ocm52962825
035 _a(NNC)4332852
040 _aDLC
_cDLC
_dC#P
_dOrLoB-B
_dBD-DhUL
042 _apcc
082 0 0 _a332.12068
_222
_bDIF
100 1 _aDiVanna, Joseph A.
245 1 4 _aThe future of retail banking :
_bdelivering value to global customers /
_cJoseph A. DiVanna.
260 _aNew York :
_bPalgrave Macmillan,
_c2004.
300 _axiii, 178 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references (p. 174-176) and index.
505 0 0 _gCh. 1.
_tThe Nature of Banking and its Future --
_gCh. 2.
_tGetting There: Thinking Ahead --
_gCh. 3.
_tBeing There: Preparing for the Future --
_gCh. 4.
_tCompeting There: Competing With New Rules --
_gCh. 5.
_tConclusion: Synergistic Banking.
520 1 _a"This book argues that traditional retail banks are at risk of becoming non-competitive in a global marketplace unless they re-establish a value proposition designed from a customer perspective. The author develops a view in which retail banking future is an evolutionary process which must balance the need to achieve economies of scale and scope while incorporating local customer values. This book looks at financial institutions from all parts of the globe in order to address the current trends influencing competition, including globalization, market structure, technology and demographics, and how these will affect companies and their organization, business opportunities, revenue streams, branding and customer behaviour. It also shows banks how to develop strategic initiatives for future competition."--BOOK JACKET.
650 0 _aBanks and banking.
650 0 _aFinancial services industry.
650 0 _aCustomer services
_xManagement.
650 0 _aValue.
900 _aAUTH
_bTOC
942 _2ddc
_cBK
999 _c65878
_d65878