000 | 01027pam a2200289 a 4500 | ||
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001 | 3889379 | ||
003 | BD-DhUL | ||
005 | 20190306111708.0 | ||
008 | 900430s1991 maua b 001 0 eng | ||
010 | _a 90037880 | ||
020 | _a0201564009 | ||
040 |
_aDLC _cDLC _dDLC _dBD-DhUL |
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043 | _ae------ | ||
050 | 0 | 0 |
_aHF5415.12.E82 _bQ45 1991 |
082 | 0 | 0 |
_a337.142 _220 _bQUM |
100 | 1 | _aQuelch, John A. | |
245 | 1 | 4 |
_aThe marketing challenge of Europe 1992 / _cJohn A. Quelch, Robert D. Buzzell, Eric R. Salama. |
260 |
_aReading, Mass. : _bAddison-Wesley, _cc1991. |
||
300 |
_aix, 422 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aMarketing _zEuropean Economic Community countries _xCase studies. |
|
650 | 0 |
_aCorporations, Foreign _zEuropean Economic Community countries. |
|
700 | 1 |
_aBuzzell, Robert D. _q(Robert Dow), _d1933- _4jt. aut. |
|
700 | 1 |
_aSalama, Eric. _ejt. aut. |
|
700 | 1 |
_aQuelch, John A. _tMarketing challenge of 1992. |
|
942 |
_2ddc _cBK |
||
999 |
_c68920 _d68920 |