Kotler, Philip
Principles of marketing / edited by Philip Kotler and Gary Armstrong - 8th ed. - Upper Saddle River, NJ : Prentice Hall, c 2000 - 1 v. (various pagings) : col. ill. ; 29 cm.
Includes bibliographical references and indexes.
System requirements for accompanying computer disc: Windows 95.
8120314905
98003761
Marketing
658.8 / PRI 8th ed. 2000
Principles of marketing / edited by Philip Kotler and Gary Armstrong - 8th ed. - Upper Saddle River, NJ : Prentice Hall, c 2000 - 1 v. (various pagings) : col. ill. ; 29 cm.
Includes bibliographical references and indexes.
System requirements for accompanying computer disc: Windows 95.
8120314905
98003761
Marketing
658.8 / PRI 8th ed. 2000