Kirkpatrick,C. A.
Advertising : mass communication in marketing / C. A. Kirkpatrick - Boston : Mifflin , 1959 - 8, 638p. : ill. ; 22 cm.
Includes index.
Advertising
359.1 / KIA
Advertising : mass communication in marketing / C. A. Kirkpatrick - Boston : Mifflin , 1959 - 8, 638p. : ill. ; 22 cm.
Includes index.
Advertising
359.1 / KIA