Advertising : (Record no. 141812)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00511nam a22001817a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhUL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20161226170242.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 161226s1959 xxu||||| |||| 00| 0 eng |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BD-DhUL |
| Transcribing agency | BD-DhUL |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 359.1 |
| Item number | KIA |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kirkpatrick,C. A. |
| 245 10 - TITLE STATEMENT | |
| Title | Advertising : |
| Remainder of title | mass communication in marketing / |
| Statement of responsibility, etc. | C. A. Kirkpatrick |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Boston : |
| Name of publisher, distributor, etc. | Mifflin , |
| Date of publication, distribution, etc. | 1959 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 8, 638p. : |
| Other physical details | ill. ; |
| Dimensions | 22 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Price effective from | Date last seen | Permanent Location | Not for loan | Date acquired | Source of classification or shelving scheme | Koha item type | Lost status | Withdrawn status | Copy number | Source of acquisition | Collection code | Damaged status | Shelving location | Barcode | Current Location | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2016-12-26 | 2016-12-26 | Dhaka University Library | 2016-12-26 | Books | 1 | Purchased | Non Fiction | General Stacks | A50814 | Dhaka University Library | 359.1 KIA |