Ghosh, Arup Kumar.
Branding strategies of daily newspaper industry in Bangladesh / [MPhil Thesis] Arup Kumar Ghosh. - Dhaka : University of Dhaka, 2020. - 138 p. in various pagings : ill. (chiefly col.) ; 29 cm.
Bibliography: p. xvi-xvii.
Thesis (MPhil)--Department of Marketing, University of Dhaka, Session: 2015-16.
Strategic management.
658.4012 / GHB
Branding strategies of daily newspaper industry in Bangladesh / [MPhil Thesis] Arup Kumar Ghosh. - Dhaka : University of Dhaka, 2020. - 138 p. in various pagings : ill. (chiefly col.) ; 29 cm.
Bibliography: p. xvi-xvii.
Thesis (MPhil)--Department of Marketing, University of Dhaka, Session: 2015-16.
Strategic management.
658.4012 / GHB