Alam, Mohammod Sayeed.
Transforming the informal to a formal sector through branding : a study on processed foods in Dhaka city / [PhD Thesis] Mohammod Sayeed Alam. - Dhaka : University of Dhaka, 2020. - [1], vi, 146 p. : ill. (chiefly col.) ; 29 cm.
Includes bibliographical references.
Thesis (PhD)--Department of Marketing, University of Dhaka, 2020.
Brand name products.
658.827 / ALT
Transforming the informal to a formal sector through branding : a study on processed foods in Dhaka city / [PhD Thesis] Mohammod Sayeed Alam. - Dhaka : University of Dhaka, 2020. - [1], vi, 146 p. : ill. (chiefly col.) ; 29 cm.
Includes bibliographical references.
Thesis (PhD)--Department of Marketing, University of Dhaka, 2020.
Brand name products.
658.827 / ALT