Bagozzi, Richard P.
The social psychology of consumer behaviour / Richard P. Bagozzi, Zeynep Gürhan-Canli and Joseph R. Priester. - Buckingham [England] ; Philadelphia : Open University Press, 2002. - x, 222 p. : ill. ; 23 cm. - Applying social psychology .
Includes bibliographical references p. 177-214 and indexes.
0335207235 9780335207237 0335207227 (pbk.) 9780335207220 (pbk.)
2001056007
GBA2-56851
Consumption (Economics)--Social aspects.
Consumer behavior.
Consumers--Psychology.
HB801 / .B267 2002
306.3 / BAS
The social psychology of consumer behaviour / Richard P. Bagozzi, Zeynep Gürhan-Canli and Joseph R. Priester. - Buckingham [England] ; Philadelphia : Open University Press, 2002. - x, 222 p. : ill. ; 23 cm. - Applying social psychology .
Includes bibliographical references p. 177-214 and indexes.
0335207235 9780335207237 0335207227 (pbk.) 9780335207220 (pbk.)
2001056007
GBA2-56851
Consumption (Economics)--Social aspects.
Consumer behavior.
Consumers--Psychology.
HB801 / .B267 2002
306.3 / BAS