Hospitality marketing : (Record no. 134685)
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000 -LEADER | |
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fixed length control field | 01128cam a2200289 a 4500 |
001 - CONTROL NUMBER | |
control field | 3800996 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | BD-DhUL |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20161212163234.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 020308s2004 enka b 001 0 eng |
015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
National bibliography number | GBA2-W8187 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780750652452 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0750652454 (pbk.) |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | BDS |
Language of cataloging | eng |
Modifying agency | ANL |
Transcribing agency | BD-DhUL |
042 ## - AUTHENTICATION CODE | |
Authentication code | ukblsr |
-- | anuc |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | TX911.3.M3 |
Item number | B39 2004 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 647.94 |
Edition number | 22 |
Item number | BOH |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Bowie, David |
Dates associated with a name | 1947-2016. |
245 10 - TITLE STATEMENT | |
Title | Hospitality marketing : |
Remainder of title | an introduction / |
Statement of responsibility, etc. | David Bowie and Francis Buttle. |
250 ## - EDITION STATEMENT | |
Edition statement | New ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Oxford : |
Name of publisher, distributor, etc. | Butterworth-Heinemann, |
Date of publication, distribution, etc. | 2004. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 350 p. : |
Other physical details | ill. ; |
Dimensions | 25 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliological references and index. |
520 1# - SUMMARY, ETC. | |
Summary, etc. | "Hospitality Marketing: An introduction is ideal for those new to the topic of marketing. It discusses the eight elements of the marketing mix with direct reference to the specifics of the hospitality industry and approaches the whole process in three stages." -- Book Jacket. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Hospitality industry |
General subdivision | Marketing. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Buttle, Francis. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Books |
Price effective from | Date last seen | Permanent Location | Not for loan | Date acquired | Source of classification or shelving scheme | Koha item type | Lost status | Withdrawn status | Copy number | Source of acquisition | Collection code | Damaged status | Shelving location | Barcode | Current Location | Full call number |
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2016-12-12 | 2016-12-12 | Dhaka University Library | 2016-12-12 | Books | 1 | Purchased | Non Fiction | General Stacks | 442878 | Dhaka University Library | 647.94 BOH |