Cases in marketing management / (Record no. 140525)
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000 -LEADER | |
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fixed length control field | 00799cam a2200253 a 4500 |
001 - CONTROL NUMBER | |
control field | 1426575 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | BD-DhUL |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20161222094200.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 840403s1985 txua b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 84070994 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0256030553 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | DLC |
Transcribing agency | DLC |
Modifying agency | DLC |
-- | BD-DhUL |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | BEC |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Bernhardt, Kenneth L. |
Dates associated with a name | 1944- |
245 10 - TITLE STATEMENT | |
Title | Cases in marketing management / |
Statement of responsibility, etc. | Kenneth L. Bernhardt and Thomas C. Kinnear. |
250 ## - EDITION STATEMENT | |
Edition statement | 3rd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Plano, Tex. : |
Name of publisher, distributor, etc. | Business, |
Date of publication, distribution, etc. | 1985. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xiii, 705 p. : |
Other physical details | ill. ; |
Dimensions | 24 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
General subdivision | Management |
Form subdivision | Case studies. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
General subdivision | Decision making |
Form subdivision | Case studies. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Kinnear, Thomas C., |
Dates associated with a name | 1943- |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Books |
Price effective from | Date last seen | Permanent Location | Not for loan | Date acquired | Source of classification or shelving scheme | Koha item type | Lost status | Withdrawn status | Source of acquisition | Collection code | Damaged status | Shelving location | Barcode | Current Location | Full call number |
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2016-12-22 | 2016-12-22 | Dhaka University Library | 2016-12-22 | Books | Gift | Non Fiction | General Stacks | A289756 | Dhaka University Library | 658.8 BEC |