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Basic marketing : (Record no. 140720)

000 -LEADER
fixed length control field 01050cam a22002654a 4500
001 - CONTROL NUMBER
control field 13544288
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161222131925.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 040331s2005 mau b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072525231
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780072947038
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- BD-DhUL
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number PEB
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Perreault, William D.
245 10 - TITLE STATEMENT
Title Basic marketing :
Remainder of title a global-managerial approach /
Statement of responsibility, etc. William D. Perreault, Jr. and E. Jerome McCarthy.
250 ## - EDITION STATEMENT
Edition statement 15th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Boston, Mass. :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. 2005.
300 ## - PHYSICAL DESCRIPTION
Extent xli, 793 [22] p. :
Other physical details col. ill. ;
Dimensions 28 cm.
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title McGraw-Hill/Irwin series in marketing
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
538 ## - SYSTEM DETAILS NOTE
System details note Systems requirements for accompanying computer disk: Windows 98 or higher; Pentium 400 MHz or faster; 16-Bit stereo sound card; 16 Bit or better video card; 64 MB or more of system memory; 8x speed for higher CD-ROM Drive.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McCarthy, E. Jerome
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Price effective from Date last seen Permanent Location Not for loan Date acquired Source of classification or shelving scheme Koha item type Lost status Withdrawn status Copy number Source of acquisition Collection code Damaged status Shelving location Barcode Current Location Full call number
2016-12-222016-12-22Dhaka University Library 2011-06-28 Books  3PurchasedNon Fiction General Stacks460344Dhaka University Library658.8 PEB
2016-12-222016-12-22Dhaka University Library 2011-06-28 Books  12PurchasedNon Fiction General Stacks478346Dhaka University Library658.8 PEB
2016-12-222016-12-22Dhaka University Library 2011-06-28 Books  1PurchasedNon Fiction General Stacks452178Dhaka University Library658.8 PEB
2016-12-222016-12-22Dhaka University Library 2011-06-28 Books  13PurchasedNon Fiction General Stacks478347Dhaka University Library658.8 PEB
2016-12-222016-12-22Dhaka University Library 2011-06-28 Books  4PurchasedNon Fiction General Stacks460345(D)Dhaka University Library658.8 PEB
2016-12-222016-12-22Dhaka University Library 2016-12-22 Books  9PurchesedNon Fiction General Stacks473640Dhaka University Library658.8 PEB
2016-12-222016-12-22Dhaka University Library 2016-12-22 Books  2PurchesedNon Fiction General Stacks452179Dhaka University Library658.8 PEB
Last Updated on September 15, 2019
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