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Direct marketing : (Record no. 140769)

000 -LEADER
fixed length control field	00990cam a2200277 a 4500
001 - CONTROL NUMBER
control field	4906302
003 - CONTROL NUMBER IDENTIFIER
control field	BD-DhUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20161222142321.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	940518s1995 nyua 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number	94021282
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0070460329 :
Terms of availability	$44.95
040 ## - CATALOGING SOURCE
Original cataloging agency	DLC
Transcribing agency	DLC
Modifying agency	BD-DhUL
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF5415.126
Item number	.N37 1995
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	NAD
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Nash, Edward L.
245 10 - TITLE STATEMENT
Title	Direct marketing :
Remainder of title	strategy, planning, execution /
Statement of responsibility, etc.	Edward L. Nash.
250 ## - EDITION STATEMENT
Edition statement	3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc.	New York :
Name of publisher, distributor, etc.	McGraw-Hill,
Date of publication, distribution, etc.	c1995.
300 ## - PHYSICAL DESCRIPTION
Extent	xxvi, 477 p. :
Other physical details	ill. ;
Dimensions	24 cm.
500 ## - GENERAL NOTE
General note	Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Direct marketing.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified	Contributor biographical information
Uniform Resource Identifier	http://www.loc.gov/catdir/enhancements/fy0602/94021282-b.html
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified	Publisher description
Uniform Resource Identifier	http://www.loc.gov/catdir/enhancements/fy0602/94021282-d.html
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified	Table of contents only
Uniform Resource Identifier	http://www.loc.gov/catdir/enhancements/fy0602/94021282-t.html
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	Books

Holdings
Price effective from	Date last seen	Permanent Location	Not for loan	Date acquired	Source of classification or shelving scheme	Koha item type	Lost status	Withdrawn status	Copy number	Source of acquisition	Collection code	Damaged status	Shelving location	Barcode	Current Location	Full call number
2016-12-22	2016-12-22	Dhaka University Library		2016-12-22		Books				Purchased	Non Fiction		General Stacks	356258	Dhaka University Library	658.8 NAD
2016-12-22	2016-12-22	Dhaka University Library		2016-12-22		Books			2	Purchased	Non Fiction		General Stacks	356259	Dhaka University Library	658.8 NAD

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Direct marketing : (Record no. 140769)