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Marketing management perspectives and applications / (Record no. 140781)

000 -LEADER
fixed length control field 00985cam a2200289 i 4500
001 - CONTROL NUMBER
control field 3163551
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161222142932.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 760727s1976 ilua b 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 75043166
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 025601843X
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency BD-DhUL
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .M353
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.835
Item number WOM
245 00 - TITLE STATEMENT
Title Marketing management perspectives and applications /
Statement of responsibility, etc. edited by Robert B. Woodruff, Gerald E. Hills, David W. Cravens.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Homewood, Ill. :
Name of publisher, distributor, etc. R. D. Irwin,
Date of publication, distribution, etc. 1976.
300 ## - PHYSICAL DESCRIPTION
Extent xi, 433 p. :
Other physical details ill. ;
Dimensions 23 cm.
500 ## - GENERAL NOTE
General note "Designed to be used with Cravens, Hills, and Woodruff, Marketing decision making."
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Decision making.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Woodruff, Robert B.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Hills, Gerald E.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Cravens, David W.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 2
e ocip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Price effective from Date last seen Permanent Location Not for loan Date acquired Source of classification or shelving scheme Koha item type Collection code Barcode Shelving location Lost status Damaged status Withdrawn status Current Location Full call number
2016-12-222016-12-22Dhaka University Library 2016-12-22 BooksNon FictionA230521General Stacks   Dhaka University Library658.835 WOM
2016-12-222016-12-22Dhaka University Library 2016-12-22 BooksNon FictionA230519General Stacks   Dhaka University Library658.835 WOM
2016-12-222016-12-22Dhaka University Library 2016-12-22 BooksNon FictionA230520General Stacks   Dhaka University Library658.835 WOM
2016-12-262016-12-26Dhaka University Library 2016-12-26 BooksNon FictionA230518General Stacks   Dhaka University Library658.835 WOM
Last Updated on September 15, 2019
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