Managerial marketing policies and decisions / (Record no. 141020)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00767cam a2200241 4500 |
| 001 - CONTROL NUMBER | |
| control field | 2660010 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhUL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20161222171033.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 700224s1970 maua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 72009677 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| -- | BD-DhUL |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | MEM |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Meloan, Taylor W. |
| 245 10 - TITLE STATEMENT | |
| Title | Managerial marketing policies and decisions / |
| Statement of responsibility, etc. | Taylor W. Meloan, Samuel V. Smith and John J. Wheatley. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Boston : |
| Name of publisher, distributor, etc. | Houghton Mifflin, |
| Date of publication, distribution, etc. | 1970. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix, 575 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Smith, Samuel Van Dyke, |
| Relator term | joint comp. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wheatley, John J., |
| Relator term | joint comp. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Price effective from | Date last seen | Permanent Location | Not for loan | Date acquired | Source of classification or shelving scheme | Koha item type | Lost status | Withdrawn status | Copy number | Source of acquisition | Collection code | Damaged status | Shelving location | Barcode | Current Location | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2016-12-22 | 2016-12-22 | Dhaka University Library | 2016-12-22 | Books | 5 | Gift | Non Fiction | General Stacks | A126381 | Dhaka University Library | 658.8 MEM | |||||
| 2016-12-22 | 2016-12-22 | Dhaka University Library | 2016-12-22 | Books | 3 | Gift | Non Fiction | General Stacks | A126379 | Dhaka University Library | 658.8 MEM |