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Marketing management : (Record no. 141072)

000 -LEADER
fixed length control field	00865cam a2200277 i 4500
001 - CONTROL NUMBER
control field	18203628
003 - CONTROL NUMBER IDENTIFIER
control field	BD-DhUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20161222175222.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	140627s1980 njua 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number	2014023870
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9781292092621
040 ## - CATALOGING SOURCE
Original cataloging agency	DLC
Language of cataloging	eng
Transcribing agency	DLC
Description conventions	rda
Modifying agency	DLC
--	BD-DhUL
042 ## - AUTHENTICATION CODE
Authentication code	pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF5415.13
Item number	.K64 2016
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	KOM
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Kotler, Philip.
245 10 - TITLE STATEMENT
Title	Marketing management :
Remainder of title	analysis, planning, implementation and control /
Statement of responsibility, etc.	Philip Kotler and Kevin Lane Keller
250 ## - EDITION STATEMENT
Edition statement	4th edi.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture	NewJersey :
Name of producer, publisher, distributor, manufacturer	Prentice-Hall,
Date of production, publication, distribution, manufacture, or copyright notice	1980.
300 ## - PHYSICAL DESCRIPTION
Extent	xi, 722 p. :
Other physical details	ill.;
Accompanying material	24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc	Glossary: p. G.1-G.10 Includes bibliographical references and index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Management.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Keller, Kevin Lane,
Dates associated with a name	1956-
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	Books

Holdings
Price effective from	Date last seen	Permanent Location	Date acquired	Koha item type	Copy number	Source of acquisition	Collection code	Shelving location	Barcode	Current Location	Full call number
2016-12-22	2016-12-22	Dhaka University Library	2016-12-22	Books		Purchased	Non Fiction	General Stacks	A194618	Dhaka University Library	658.8 KOM
2016-12-22	2016-12-22	Dhaka University Library	2016-12-22	Books		Purchased	Non Fiction	General Stacks	A194619	Dhaka University Library	658.8 KOM
2016-12-22	2016-12-22	Dhaka University Library	2016-12-22	Books		Purchased	Non Fiction	General Stacks	A194617	Dhaka University Library	658.8 KOM
2016-12-22	2016-12-22	Dhaka University Library	2016-12-22	Books			Non Fiction	General Stacks	330562	Dhaka University Library	658.8 KOM
2016-12-22	2016-12-22	Dhaka University Library	2016-12-22	Books			Non Fiction	General Stacks	342224(D)	Dhaka University Library	658.8 KOM
2016-12-22	2016-12-22	Dhaka University Library	2016-12-22	Books	3	Purchased	Non Fiction	General Stacks	A194610	Dhaka University Library	658.8 KOM
2016-12-22	2016-12-22	Dhaka University Library	2016-12-22	Books	7	Purchased	Non Fiction	General Stacks	A194616	Dhaka University Library	658.8 KOM
2016-12-22	2016-12-22	Dhaka University Library	2016-12-22	Books	3	Purchased	Non Fiction	General Stacks	A194612	Dhaka University Library	658.8 KOM

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Marketing management : (Record no. 141072)