Fundamentals of managerial marketing : (Record no. 141326)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00806cam a22002531 4500 |
| 001 - CONTROL NUMBER | |
| control field | 8921459 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhUL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20161226111134.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 730910s1964 nyuab b 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 64016816 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)686951 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | PPi |
| Modifying agency | NcRS |
| -- | DLC |
| -- | BD-DhUL |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | GEF |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Gentry, Dwight L. |
| 245 10 - TITLE STATEMENT | |
| Title | Fundamentals of managerial marketing : |
| Remainder of title | a first course / |
| Statement of responsibility, etc. | Dwight L. Gentry and Donald L. Shawver. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | Simmons-Boardman Pub. Corp. |
| Date of publication, distribution, etc. | 1964. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix, 557 p. : |
| Other physical details | ill., map. ; |
| Dimensions | 24 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes legislation. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographies. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Shawver, Donald L., |
| Relator term | joint author. |
| 710 1# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | United States. |
| Form subheading | Laws, statutes, etc. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Price effective from | Date last seen | Permanent Location | Not for loan | Date acquired | Source of classification or shelving scheme | Koha item type | Lost status | Withdrawn status | Copy number | Source of acquisition | Collection code | Damaged status | Shelving location | Barcode | Current Location | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2016-12-26 | 2016-12-26 | Dhaka University Library | 2016-12-26 | Books | Purchased | Non Fiction | General Stacks | A77626 | Dhaka University Library | 658.8 GEF | ||||||
| 2016-12-26 | 2016-12-26 | Dhaka University Library | 2016-12-26 | Books | 2 | Purchased | Non Fiction | General Stacks | A130682 | Dhaka University Library | 658.8 GEF |