Advertising techniques and management / (Record no. 141705)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00685cam a22002411 4500 |
| 001 - CONTROL NUMBER | |
| control field | 8432653 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhUL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20161226160239.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 740401s1961 ilua b 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 61014487 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)846515 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | MWH |
| Modifying agency | BD-DhUL |
| -- | BD-DhUL |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | premarc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5823 |
| Item number | .Z2 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | ZAA |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Zacher, Robert Vincent. |
| 245 10 - TITLE STATEMENT | |
| Title | Advertising techniques and management / |
| Statement of responsibility, etc. | Robert Vincent Zacher |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Homewood, Ill. : |
| Name of publisher, distributor, etc. | R. D. Irwin, |
| Date of publication, distribution, etc. | 1961. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 618 p. |
| Other physical details | illus. |
| Dimensions | 24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Price effective from | Date last seen | Permanent Location | Not for loan | Date acquired | Source of classification or shelving scheme | Koha item type | Lost status | Withdrawn status | Copy number | Source of acquisition | Collection code | Damaged status | Shelving location | Barcode | Current Location | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2016-12-26 | 2016-12-26 | Dhaka University Library | 2016-12-26 | Books | Purchased | Non Fiction | General Stacks | A64936 | Dhaka University Library | 659.1 ZAA | ||||||
| 2016-12-27 | 2016-12-27 | Dhaka University Library | 2016-12-27 | Books | 3 | Purchased | Non Fiction | General Stacks | A64937 | Dhaka University Library | 659.1 ZAA | |||||
| 2016-12-27 | 2016-12-27 | Dhaka University Library | 2016-12-27 | Books | 1 | Purchased | Non Fiction | General Stacks | A64935 | Dhaka University Library | 659.1 ZAA |