Services marketing : (Record no. 203255)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00707nam a22002297a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhUL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170528101007.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170528s2011 enka|||| b||| 001 0 eng |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BD-DhUL |
| Transcribing agency | BD-DhUL |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | LOS |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lovelock, Christopher |
| 245 10 - TITLE STATEMENT | |
| Title | Services marketing : |
| Remainder of title | people, technology, strategy / |
| Statement of responsibility, etc. | Christopher Lovelock, Jochen Wirtz |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th, global |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Boston : |
| Name of publisher, distributor, etc. | Pearson, |
| Date of publication, distribution, etc. | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 648 p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 28 cm |
| 365 ## - TRADE PRICE | |
| Price amount | GBP |
| Currency code | 57.99 |
| 500 ## - GENERAL NOTE | |
| General note | Glossary: p. 618-625 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wirtz, Jochen |
| Relator term | jt.aut. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Price effective from | Date last seen | Permanent Location | Not for loan | Date acquired | Source of classification or shelving scheme | Koha item type | Lost status | Withdrawn status | Copy number | Source of acquisition | Collection code | Damaged status | Shelving location | Barcode | Current Location | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2017-05-28 | 2017-05-28 | Dhaka University Library | 2017-05-14 | Books | 1 | purchased | Non Fiction | General Stacks | 500522 | Dhaka University Library | 658.8 LOS | |||||
| 2017-05-28 | 2017-05-28 | Dhaka University Library | 2017-05-14 | Books | 2 | purchased | Non Fiction | General Stacks | 500523 | Dhaka University Library | 658.8 LOS |