Digital analytics for marketing / (Record no. 250904)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00920cam a22003018i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 19800449 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhUL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20191118114857.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170720s2018 e a b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2017016297 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781138190689 (pbk) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Description conventions | rda |
| Transcribing agency | DLC |
| Modifying agency | BD-DhUL |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.1265 |
| Item number | S658 2017 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8340285 |
| Item number | SPD |
| Edition number | 23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sponder, Marshall, |
| Relator term | author. |
| 245 10 - TITLE STATEMENT | |
| Title | Digital analytics for marketing / |
| Statement of responsibility, etc. | Marshall Sponder & Gohar F. Khan. |
| 263 ## - PROJECTED PUBLICATION DATE | |
| Projected publication date | 1709 |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | London ; New York : |
| Name of producer, publisher, distributor, manufacturer | Routledge, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2018. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxv, 389 p. : |
| Other physical details | ill. ; |
| Dimensions | 26 cm. |
| 365 ## - TRADE PRICE | |
| Price type code | GBP |
| Price amount | 39.99 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Internet marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Social media. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Khan, Gohar F., |
| Relator term | jt. aut. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ecip |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Price effective from | Date last seen | Permanent Location | Not for loan | Date acquired | Source of classification or shelving scheme | Koha item type | Lost status | Withdrawn status | Copy number | Source of acquisition | Collection code | Damaged status | Shelving location | Barcode | Current Location | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2019-11-18 | 2019-11-18 | Dhaka University Library | 2019-04-30 | Books | 1 | Purchased | Non Fiction | General Stacks | 515385 | Dhaka University Library | 658.8340285 SPD | |||||
| 2019-11-18 | 2019-11-18 | Dhaka University Library | 2019-04-30 | Books | 2 | Purchased | Non Fiction | General Stacks | 515386 | Dhaka University Library | 658.8340285 SPD |