Services marketing : (Record no. 253747)
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000 -LEADER | |
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fixed length control field | 00855nam a22002537a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | BD-DhUL |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20241002160442.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210215s2018 nyua|||| b||| 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780078112102 (hbk) |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | BD-DhUL |
Transcribing agency | BD-DhUL |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | ZES |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Zeithaml, Valarie A. |
245 10 - TITLE STATEMENT | |
Title | Services marketing : |
Remainder of title | integrating customer focus across the firm / |
Statement of responsibility, etc. | Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. |
250 ## - EDITION STATEMENT | |
Edition statement | 7th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | New York : |
Name of publisher, distributor, etc. | McGraw-Hill Education, |
Date of publication, distribution, etc. | 2018. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxviii, 514 p. : |
Other physical details | ill. ; |
Dimensions | 26 cm. |
365 ## - TRADE PRICE | |
Price type code | USD |
Price amount | 249.95 |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references and index. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Service industries |
General subdivision | Marketing. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Customer services. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Bitner, Mary Jo. |
Relator term | jt. aut. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Gremler, Dwayne D. |
Relator term | jt. aut. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Books |
Price effective from | Date last seen | Permanent Location | Not for loan | Date acquired | Source of classification or shelving scheme | Koha item type | Lost status | Withdrawn status | Copy number | Source of acquisition | Collection code | Damaged status | Shelving location | Barcode | Current Location | Public note | Full call number |
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2021-02-15 | 2021-02-15 | Dhaka University Library | 2020-03-19 | Books | 1 | Purchased | Non Fiction | General Stacks | 519241 | Dhaka University Library | Marketing | 658.8 ZES | |||||
2021-02-15 | 2021-02-15 | Dhaka University Library | 2020-03-19 | Books | 2 | Purchased | Non Fiction | General Stacks | 519242 | Dhaka University Library | Marketing | 658.8 ZES | |||||
2021-02-15 | 2021-02-15 | Dhaka University Library | 2020-03-19 | Books | 3 | Purchased | Non Fiction | General Stacks | 519243 | Dhaka University Library | Marketing | 658.8 ZES | |||||
2022-08-21 | 2022-08-21 | Dhaka University Library | 2021-11-09 | Books | 5 | Purchased | Non Fiction | General Stacks | 524609 | Dhaka University Library | Marketing | 658.8 ZES | |||||
2022-09-07 | 2022-09-07 | Dhaka University Library | 2021-11-09 | Books | 4 | Purchased | Non Fiction | General Stacks | 524608 | Dhaka University Library | Marketing | 658.8 ZES | |||||
2022-09-15 | 2022-09-15 | Dhaka University Library | 2022-07-21 | Books | 6 | Purchased | Non Fiction | General Stacks | 525501 | Dhaka University Library | Marketing | 658.8 ZES | |||||
2022-09-15 | 2022-09-15 | Dhaka University Library | 2022-07-21 | Books | 7 | Purchased | Non Fiction | General Stacks | 525502 | Dhaka University Library | tr. to Marketing | 658.8 ZES | |||||
2024-09-19 | 2024-09-19 | Dhaka University Library | 2024-09-19 | Books | 8 | Purchased | Non Fiction | General Stacks | 530875 | Dhaka University Library | Banking & Insurance | 658.8 ZES | |||||
2024-09-19 | 2024-09-19 | Dhaka University Library | 2024-09-19 | Books | 9 | Purchased | Non Fiction | General Stacks | 530876 | Dhaka University Library | Banking & Insurance | 658.8 ZES |