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Services marketing : (Record no. 253747)

000 -LEADER
fixed length control field 00855nam a22002537a 4500
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241002160442.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210215s2018 nyua|||| b||| 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780078112102 (hbk)
040 ## - CATALOGING SOURCE
Original cataloging agency BD-DhUL
Transcribing agency BD-DhUL
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number ZES
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Zeithaml, Valarie A.
245 10 - TITLE STATEMENT
Title Services marketing :
Remainder of title integrating customer focus across the firm /
Statement of responsibility, etc. Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. McGraw-Hill Education,
Date of publication, distribution, etc. 2018.
300 ## - PHYSICAL DESCRIPTION
Extent xxviii, 514 p. :
Other physical details ill. ;
Dimensions 26 cm.
365 ## - TRADE PRICE
Price type code USD
Price amount 249.95
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Service industries
General subdivision Marketing.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer services.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bitner, Mary Jo.
Relator term jt. aut.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Gremler, Dwayne D.
Relator term jt. aut.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Price effective from Date last seen Permanent Location Not for loan Date acquired Source of classification or shelving scheme Koha item type Lost status Withdrawn status Copy number Source of acquisition Collection code Damaged status Shelving location Barcode Current Location Public note Full call number
2021-02-152021-02-15Dhaka University Library 2020-03-19 Books  1PurchasedNon Fiction General Stacks519241Dhaka University LibraryMarketing658.8 ZES
2021-02-152021-02-15Dhaka University Library 2020-03-19 Books  2PurchasedNon Fiction General Stacks519242Dhaka University LibraryMarketing658.8 ZES
2021-02-152021-02-15Dhaka University Library 2020-03-19 Books  3PurchasedNon Fiction General Stacks519243Dhaka University LibraryMarketing658.8 ZES
2022-08-212022-08-21Dhaka University Library 2021-11-09 Books  5PurchasedNon Fiction General Stacks524609Dhaka University LibraryMarketing658.8 ZES
2022-09-072022-09-07Dhaka University Library 2021-11-09 Books  4PurchasedNon Fiction General Stacks524608Dhaka University LibraryMarketing658.8 ZES
2022-09-152022-09-15Dhaka University Library 2022-07-21 Books  6PurchasedNon Fiction General Stacks525501Dhaka University LibraryMarketing658.8 ZES
2022-09-152022-09-15Dhaka University Library 2022-07-21 Books  7PurchasedNon Fiction General Stacks525502Dhaka University Librarytr. to Marketing658.8 ZES
2024-09-192024-09-19Dhaka University Library 2024-09-19 Books  8PurchasedNon Fiction General Stacks530875Dhaka University LibraryBanking & Insurance658.8 ZES
2024-09-192024-09-19Dhaka University Library 2024-09-19 Books  9PurchasedNon Fiction General Stacks530876Dhaka University LibraryBanking & Insurance658.8 ZES
Last Updated on September 15, 2019
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