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International marketing / (Record no. 257386)

000 -LEADER
fixed length control field 00805nam a22002537a 4500
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221113133940.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 221031s2023 mauab||| b||| 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780357445129 (pbk)
040 ## - CATALOGING SOURCE
Original cataloging agency BD-DhUL
Transcribing agency BD-DhUL
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
Item number CZI
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Czinkota, Michael R.
245 10 - TITLE STATEMENT
Title International marketing /
Statement of responsibility, etc. Michael R. Czinkota, Iikka A. Ronkainen, Annie Peng Cui.
250 ## - EDITION STATEMENT
Edition statement 11th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. Cengage,
Date of publication, distribution, etc. 2023.
300 ## - PHYSICAL DESCRIPTION
Extent xxix, 604 p. :
Other physical details col. ill. , col. maps ;
Dimensions 28 cm.
365 ## - TRADE PRICE
Price type code US$
Price amount 274.95
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Glossary: p. 561-569.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ronkainen, Iikka A.
Relator term jt. aut.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Cui, Annie Peng.
Relator term jt. aut.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Price effective from Date last seen Permanent Location Not for loan Date acquired Source of classification or shelving scheme Koha item type Lost status Withdrawn status Copy number Source of acquisition Collection code Damaged status Shelving location Barcode Current Location Public note Full call number
2022-10-312022-10-31Dhaka University Library 2022-07-21 Books  1PurchasedNon Fiction General Stacks525505Dhaka University LibraryMarketing658.84 CZI
2022-10-312022-10-31Dhaka University Library 2022-07-21 Books  2PurchasedNon Fiction General Stacks525506Dhaka University Librarytr. to Marketing658.84 CZI
Last Updated on September 15, 2019
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