Marketing research : text and cases /
by Boyd, Harper W; Westfall, Ralph L [joint author.]; Stasch, Stanley F [joint author.].
Material type:
BookPublisher: Homewood, Ill. : R. D. Irwin, 1972Edition: 3rd ed.Description: xii, 813 p. : ill. ; 24 cm.ISBN: 0256018383.Subject(s): Marketing research
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.83 BOM (Browse shelf) | 4 | Available | A150330 |
Includes bibliographical references and index.
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