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Marketing : an introductory text /

by Baker, Michael J.
Material type: materialTypeLabelBookSeries: The Irwin series in marketing.Publisher: Boston : Irwin, 1996Edition: 6th.Description: xvii, 577p. : ill. ; 25 cm.ISBN: 0333663233.Subject(s): Marketing
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658.8 ASM Marketing : 658.8 BAC Commodity exnchanges and futures trading / 658.8 BAE The economics of cooperative marketing / 658.8 BAM Marketing : 658.8 BAM Marketing : 658.8 BAM Marketing : 658.8 BAM Marketing :

Includes bibliographical references and index

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