Marketing management : strategy and cases /
by Dalrymple, Douglas J; Parsons, Leonard J.
Material type:
BookPublisher: New York : Wiley, c1990Edition: 5th ed.Description: xiii, 958 p. : ill. ; 24 cm.ISBN: 0471601659.Subject(s): Marketing -- Management | Marketing -- Management -- Case studies
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.8 DAM (Browse shelf) | 1 | Available | 346707 | |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.8 DAM (Browse shelf) | 2 | Available | 346708 |
Includes bibliographical references.
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