Contemporary marketing /
by Boone, Louis E; Kurtz, David L [joint author.].
Material type:
BookPublisher: Hinsdale, Ill.: Dryden Press, c1974Description: xviii, 491 p. illus. 24 cm.ISBN: 0030885183.Subject(s): Marketing
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Dhaka University Library General Stacks | Non Fiction | 658.8 BOC (Browse shelf) | Available | A289878 | |
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Dhaka University Library General Stacks | Reference | 658.8 BOC (Browse shelf) | Available | A232846 |
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| 658.8 BLM Marketing for profit / | 658.8 BLM Marketing for profit / | 658.8 BLM Marketing and the behavioral sciences; | 658.8 BOC Contemporary marketing / | 658.8 BOC Contemporary marketing / | 658.8 BOC Contemporary marketing / | 658.8 BOF Fashion marketing / |
Includes bibliographical references.
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