Strategic marketing cases and applications /
by Cravens, David W; Lamb, Charles W.
Material type:
BookSeries: The Irwin series in marketing. Publisher: Homewood, Ill. : R.D. Irwin, 1983Description: xix, 648 p. : ill. ; 24 cm.ISBN: 0256029369.Subject(s): Marketing -- Case studies
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Dhaka University Library General Stacks | Non Fiction | 658.802 CRS (Browse shelf) | Available | 0205 | ||
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Dhaka University Library General Stacks | Non Fiction | 658.802 CRS (Browse shelf) | 1 | Available | 308500 | |
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Dhaka University Library General Stacks | Non Fiction | 658.802 CRS (Browse shelf) | 2 | Available | 309662 |
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| 658.802 CRS Strategic marketing / | 658.802 CRS Strategic marketing cases and applications / | 658.802 CRS Strategic marketing cases and applications / | 658.802 CRS Strategic marketing cases and applications / | 658.802 CRS Strategic marketing / | 658.802 CRS Strategic marketing / | 658.802 CRS Strategic marketing management cases / |
Includes bibliographical references.
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