Social marketing: perspectives and viewpoints /
by Lazer, William; Kelley, Eugene J [joint author.].
Material type:
BookPublisher: Homewood, Ill., R. D. Irwin, 1973Description: xiii, 505 p. illus. 23 cm.ISBN: 0256002843.Subject(s): Marketing -- Social aspects | Social marketing
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Dhaka University Library General Stacks | Non Fiction | 658.8 LAS (Browse shelf) | 1 | Available | A263032 | |
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Dhaka University Library General Stacks | Non Fiction | 658.8 LAS (Browse shelf) | 2 | Available | A263033 | |
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Dhaka University Library General Stacks | Non Fiction | 658.8 LAS (Browse shelf) | 4 | Available | A263035 | |
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Dhaka University Library General Stacks | Non Fiction | 658.8 LAS (Browse shelf) | 5 | Available | A263036 |
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| 658.8 LAS Social marketing: perspectives and viewpoints / | 658.8 LAS Social marketing: perspectives and viewpoints / | 658.8 LAS Social marketing: perspectives and viewpoints / | 658.8 LAS Social marketing: perspectives and viewpoints / | 658.8 LAT Tested selling ideas, | 658.8 LEG Guerrilla marketing with technology : | 658.8 LEG Guerrilla marketing : |
Includes bibliographies.
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