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Strategic marketing management /

by Dolan, Robert J.
Material type: materialTypeLabelBookSeries: Practice of management series.Publisher: Boston, Mass. : Harvard Business School, c1991Description: xvi, 656 p. : ill. ; 24 cm.ISBN: 0875843107.Subject(s): Marketing -- Management
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Non Fiction 658.802 STR (Browse shelf) 1 Available 356251

Includes bibliographical references and index.

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Last Updated on September 15, 2019
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