How to market to consumers : 10 ways to win /
by Quelch, John A.
Material type:
BookPublisher: New York : Wiley, c1989Description: ix, 224 p. : ill. ; 24 cm.ISBN: 0471618535.Subject(s): Marketing -- United States | Advertising -- United States
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.8 QUH (Browse shelf) | Available | 402382 |
Includes index.
Bibliography: p. 207-214.
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