Insights for marketing management /
by Gelb, Gabriel M [comp.]; Gelb, Betsy D [joint comp.].
Material type:
BookPublisher: Santa Monica, Calif. : Goodyear Pub. Co., c1977Edition: 2d ed.Description: viii, 303 p. : ill. ; 24 cm.ISBN: 0876204744.Subject(s): Marketing -- Management
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Dhaka University Library General Stacks | Non Fiction | 658.8 GEI (Browse shelf) | Available | A224571 | ||
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Dhaka University Library General Stacks | Non Fiction | 658.8 GEI (Browse shelf) | Available | A224574 | ||
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| 658.8 GEI Insights for marketing management / | 658.8 GEI Insights for marketing management / | 658.8 GEI Insights for marketing management / | 658.8 GEI Insights for marketing management / | 658.8 GEI Insights for marketing management / | 658.8 GIC Case studies in marketing / | 658.8 GIC Case studies in marketing / |
Includes bibliographical references and index.
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