Consumer behavior /
by Schiffman, Leon G; Kanuk, Leslie Lazar.
Material type:
BookPublisher: New Delhi : Prentice Hall of India, c2005Edition: 9th ed.Description: xix, 587 p. : col. ill. ; 24 cm.ISBN: 0131869604 (alk. paper).Subject(s): Consumer behavior | Motivation research (Marketing)
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.8342 SCC (Browse shelf) | 4 | Available | 420680 |
Includes bibliographical references and indexes.
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