Managerial marketing : perspectives and viewpoints, a source book
by Kelley, Eugene J; Lazer, William [editor.].
Material type: BookPublisher: Homewood, Ill. : R. D. Irwin, 1962Edition: Rev. ed.Description: 717 p. : ill. ; 23 cm.Subject(s): Marketing -- ManagementItem type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books | Dhaka University Library General Stacks | Non Fiction | 658.8 LAM (Browse shelf) | Available | A134981 |
includes index.
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