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Strategic marketing problems : cases and comments /

by Kerin, Roger A; Peterson, Robert A. (Robert Allen).
Material type: materialTypeLabelBookPublisher: Boston, Mass. : Allyn and Bacon, 1981Edition: 2nd ed.Description: xiii, 577 p. ; 23 cm.ISBN: 0205073298 .Subject(s): Marketing -- Decision making -- Case studies | Marketing -- Management -- Case studies
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Non Fiction 658.8 KES (Browse shelf) Available A286529
Browsing Dhaka University Library Shelves , Shelving location: General Stacks , Collection code: Non Fiction Close shelf browser
658.8 KES Strategic marketing problems : 658.8 KES Strategic marketing problems : 658.8 KES Strategic marketing problems : 658.8 KES Strategic marketing problems : 658.8 KES Strategic marketing problems : 658.8 KES Strategic marketing problems : 658.8 KIC Cases and readings in marketing

includes index.

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Last Updated on September 15, 2019
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