Basic marketing : concepts and decisions /
by Hise, Richard T; Gillett, Peter L [joint author.]; Ryans, John K [joint author.].
Material type:
BookPublisher: Cambridge, Mass. : Winthrop Publishers, c1979Description: xix, 572 p. : ill. ; 24 cm.ISBN: 0876260563 :.Subject(s): Marketing
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Dhaka University Library General Stacks | Non Fiction | 658.8 HIB (Browse shelf) | Available | A271354 | ||
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.8 HIB (Browse shelf) | 1 | Available | A271353 |
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| 658.8 HEM Marketing / | 658.8 HES The supermarketers : | 658.8 HIB Basic marketing : | 658.8 HIB Basic marketing : | 658.8 HIC Cases in marketing strategy / | 658.8 HII Industrial marketing / | 658.8 HIM Marketing dynamics : |
Includes bibliographical references and indexes.
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