Marketing mantra : the real story of direct marketing in India /
by Das Gupta, Vaswar.
Material type:
BookPublisher: New Delhi : Prentice-Hall of India, c1998Description: xi, 162 p. ; 24 cm.ISBN: 8120314379.Subject(s): Direct marketing -- India | Target marketing -- India
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.8 GUM (Browse shelf) | Available | 412955 | |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.8 GUM (Browse shelf) | Available | 414478 |
"Eastern economy edition"--Cover.
Includes index.
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